Pornography Trends in 2024: Technology, Global Statistics, and Political Shifts

Pornhub traffic did drop during this year's Apple event — but only on Apple devices. Over the last couple years, Pornhub traffic consistently declined during Apple's slew of announcements — even for people on Android devices. However, how did the event stack up this year?

The Impact of the 2024 Apple Event on User Traffic

Once the event started, viewers on Apple devices closed the X-rated site and tuned into the event: Pornhub traffic dropped 15.2 percent compared to that of an average day. Those on Android devices, however, didn't seem interested as that traffic stayed at around the average. This continued throughout the event this year — Android users didn't care to watch what Apple had to offer. At least, they didn't care enough to stop watching porn.

Another significant dip happened during the announcement of the new AirPods 4: 14.9 percent compared to average. The biggest drop of the event happened — unsurprisingly — during the unveiling of the iPhone 16. Traffic dropped 16.4 percent compared to average during talk about the latest iPhone. Once the event ended, Pornhub traffic on Apple devices steadily returned back to average.

Table: Pornhub Traffic Drops on Apple Devices during the 2024 Apple Event

Event Segment Traffic Decrease (Compared to Average)
Start of the Event 15.2%
AirPods 4 Announcement 14.9%
iPhone 16 Unveiling 16.4%

Pornhub 2024 Year in Review Statistics

Pornhub has just published the statistics for the year 2024. While the exact numbers of total visits are unfortunately not available this year, we have witnessed the unveiling of a whole range of other interesting things. For example, the name of this year's most sought-after porn actress has become Abella Danger. She usurped the first place, followed by Violet Myers in third.

The ranking of the most searched terms this year is also worth noting. This is dominated by the term hentai, followed by latina and milf. Neither lesbian nor anal did badly. As for the frequency of watching porn, the Czechs and Slovaks unfortunately fell short, as they did not even make it into the top twenty countries. If you were wondering what videos people like to watch the most in the Czech Republic and Slovakia, they are videos with a lesbian theme.

The Rise of Deepfake Pornography

Deepfake Porn Sites are a type of adult content that uses advanced AI technology to create realistic videos where the faces of the performers are swapped with those of celebrities, influencers, or even everyday people. It’s like seeing your favorite star in a steamy scene that they’ve never actually filmed. These videos can be incredibly realistic, thanks to the sophisticated algorithms and machine learning techniques that make the face swaps look almost seamless.

Deepfake porn has become super popular for a few reasons. First, it’s all about the fantasy. People love seeing their favorite celebs in a whole new light, and deepfake porn makes those fantasies come to life in a way that traditional porn just can’t. Second, the technology behind deepfakes is really impressive, making the videos look more realistic than ever before.

Legal Challenges and the 2024 Political Landscape

Censoring Online Pornography Is A 2024 US Presidential Election Issue. On July 2, the US Supreme Court granted an application for a writ of certiorari in the case of Free Speech Coalition et al. v. Paxton. At the end of August 2023, FSC sued the state of Texas in a bid to block House Bill (HB) 1181. HB 1181 was adopted by the Texas legislature, implementing a law requiring adults in the state to verify their age of 18 years or older to access age-restricted materials online.

These noteworthy legal developments occur on the backdrop of a tumultuous national election. Sen. J.D. Vance (R-OH) has openly called for a total ban on pornography to “protect” families. This position is linked to Project 2025 — the so-called “blueprint” for a conservative presidency. Kevin D. Roberts, the president of the Heritage Foundation, wrote: “Pornography… has no claim to First Amendment protection… Pornography should be outlawed.” Roberts calls for even further action: “The people who produce and distribute it should be imprisoned." What Roberts wrote here is one of the most significant concerns among journalists, civil libertarians, and activists.